Designer: Arch. Simone Micheli
Type of Building: Public Areas
Year of construction: 2015
Bertolotto Porte Products: Natura - Deserto
The professional team of the Alessandro Rosso Group, with architect Simone Micheli, designed and supervised the realisation of its pavilion for the Milan Universal Exposition Expo 2015. A beautiful façade covers a two-storey structure used for exhibitions and events, an amphitheatre with 150 seats and two original highlights: The I Bar, a unique -7° experience and the Rosso beach, a white-sand beach where you can have lunch, dance and play beach-volley, music and DJ set. All is minimalist white, this finish being present in public areas, where a selection from Bertolotto Porte collections is present.
Bertolotto Porte products: Fashion - CL SKY, specifically produced for this project and then included into the catalogue. The project by architect Purini is inspired by the medieval towers in city centres.